GDC Diary (Part 3)
Wednesday, March 28th, 2012Friday March 9th – Camaraderie with a Convict, a Conductor and a Flight Controller
What, the last day of the conference already? But it felt like we’d only just arrived in San Francisco! We had no time to waste. There were more cool presentations to go to.
Today’s talks covered how games get reviewed, marketing for indies, and for us the most interesting presentation of the day, “Awesome Video Game Data”.
The Awesome Video Game Data talk was given by Geoffrey Zatkin of video game research firm EEDAR. We were already familiar with this company as we’d seen presentations from them at the Game Connect Asia Pacific conferences in Australia over the last couple of years. These guys have teams of analysts constantly reviewing video game data from which they extrapolate key industry statistics. These aren’t just interesting facts and figures though. This stuff can help you plan your business strategy. They never fail to impress us with their in-depth knowledge of this huge industry. Here’s some of the awesome data we were presented with: (more…)